Viasat
Rebrand
Project
Viasat
Client
Weareseventeen / Viasat
Music & Sound Design
Box of Toys Audio
Challenge
Viasat sets out with the ambitious task of reimagining and rebranding its entire suite of film channels. As film lovers (aren’t we all?) we were thrilled to be cast as audio partners in this epic production!
Solution
Each channel (Kino, Action, Comedy, Megahit and World) hosts two idents that encapsulate their inherent themes. A common sonic ident and atmospheric approach was employed across the board to ensure a cohesive voice and design to the overarching rebrand. The aim was to create audio that supported the sense of a larger story at play, leaving the viewers imagination to fill in the blanks and spark engagement and curiosity.
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Audio
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